5 simple marketing tips for small business owners that actually work

5 Simple Marketing Tips That Actually Work

June 24, 20252 min read

5 Simple Marketing Tips That Actually Work (and Don’t Waste Your Time)

Marketing doesn’t have to be confusing—or feel like a second full-time job. If you’re a small business owner trying to grow your brand without burning out, these five tips are designed with you in mind.

They’re easy to implement, proven to work, and won’t waste your time (or your money).

5 Simple Marketing Tips


1. Claim and Optimize Your Google Business Profile

Your Google Business Profile is one of the first things customers see in a search. Keeping it updated with accurate info, fresh photos, and recent reviews helps you show up and stand out in local results.

What to do now:

  • Verify your profile

  • Add real photos of your location, services, or team

  • Respond to all reviews (yes—even the awkward ones)

  • Keep your hours and contact info up to date

➡️ Related Blog: [Local SEO Tips That Don’t Suck]


2. Automate Your Follow-Up Process

Following up with leads is crucial—but doing it manually every time? Not realistic.

With our smart marketing system, you can:

  • Send automated text or email responses

  • Remind people to book an appointment

  • Follow up after a visit or quote

This keeps your leads warm and your business moving—without adding more to your plate.


3. Keep a Simple, Consistent Content Plan

You don’t have to post every day to stay visible. Consistency builds trust—so give yourself a realistic plan you can stick to.

Try this 5-day content idea plan:

  • Monday: Service spotlight

  • Tuesday: Quick tip or answer a common FAQ

  • Wednesday: Behind-the-scenes photo or story

  • Thursday: Client testimonial

  • Friday: Something fun, personal, or community-focused

➡️ Related Blog: [3 AI Tools You Should Actually Be Using]


4. Make It Easy to Get Reviews

Reviews build trust and boost your visibility in local search.

Ask for reviews at the right time—right after completing a service, delivering a product, or receiving a compliment. Use email or text templates to make it quick and easy for your customers to leave feedback.

Automating this step helps ensure you never miss the moment.


5. Simplify Your Tech Stack

If you’re using six different apps to run your marketing, it’s time to simplify.

Our all-in-one marketing system helps you manage:

  • Scheduling

  • Email and text outreach

  • Website updates

  • Reviews

  • CRM and lead tracking

One platform. One login. No chaos.

➡️ Related Blog: [What Marketing Support Actually Looks Like in 2025]


💡 Bonus: Repurpose This Blog Into…

  • A 5-part Instagram or LinkedIn post series

  • A short video for each tip

  • A downloadable checklist

  • A mini email nurture campaign


Final Thoughts

Smart marketing doesn’t have to be complicated. These tips are simple, strategic, and designed to work for real business owners who are short on time but big on goals.

Want to see how we can help you put the right pieces in place?

👉 Book a Free Strategy Session and let’s build something that works for your business.

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